Bộ sách luyện thi ETS 2023 LC&RC
199,000₫
299,000₫
Sách keo gáy, bìa mềm
Prentice Hall, 2014. — 908 p. — 10th ed. — ISBN:
013302444X, 9780133024449For the undergraduate and graduate e-commerce
course in any business discipline. The market-leading text for
E-commerce. This comprehensive, market-leading text emphasizes the three
major driving forces behind E-commerce-technology change, business
development, and social issues-to provide a coherent conceptual
framework for understanding the field. The tenth edition features
updates to the text, data, figures, and tables based on the latest
marketing and business intelligence available from eMarketer, Pew
Internet & American Life Project, Forrester Research, comScore,
Gartner Research, and other industry sources. All opening, closing and
"Insight on" cases are new or updated.
Categories:Business & Economics - E-Commerce
Language:french
Trang: 908
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